Bruno Unna

Nullum magnum ingenium sine mixtura dementiae fuit - Seneca

Category: Business

12/22/05

Permalink 12:51:29 pm, by Bruno Email , 191 words, 3043 views   English (US)
Categories: Psychology, Technology, Education, Anthropology, Biology, Business, Communication

Today's podcasts

Tom Kelley

Managing Director, IDEO

Dr. Moira Gunn interviews Tom Kelley, author of "The Ten Faces of Innovation -- IDEO's Strategies for Beating the Devil's Advocate. Tom is the managing direcor of IDEO, that innovative design firm known worldwide for its originality.

Norman Packard

Pop!Tech 2005: It's Alive!

Syhnthetic Biology

What makes something alive and where is the boundary between a machine and a life form? Can a system such as the internet be considered alive, since it is self-maintaining, self-reproducing and evolving? Can a cell that was created from whole cloth in the lab still be considered life?

These questions are aroused in this talk by Norman Packard of ProtoLife, who is creating "synthetic biology" - artificial living cells made of non-living material. ProtoLife is exploring the possibilities to create "designer" life, for example, cells that are programmed to create hydrogen. The goal is make tiny living machines that can be used for medical and other applications.

This talk was from the It's Alive! session at Pop!Tech. The other speaker in this session was Theo Jansen. The question and answer period can be heard at the end of Theo Jansen's talk.

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11/28/05

Permalink 02:17:36 pm, by Bruno Email , 123 words, 275 views   English (US)
Categories: Announcements, Business, Communication, Economics, Internet

Interesting statistics

Doug Kaye (IT Conversations) publishes his preliminar results on the survey he set up in order to better understand his listeners.

Personally, I find the results almost disturbing:

Some very interesting early results from the survey:

  • 92% of you are male
  • 40% of you have a Master's degree or higher (that surprised me)
  • 76% have at least a four-year degree
  • 47% of you are outside the U.S.

The results are well beyond the statistically significant threshold.

Attention: those are preliminar results. It would be nice to have more people taking the survey (of course I already did), to grasp some more valuable results.

This, in my opinion, has a lot to do with the new trends in advertising, well described by Juan in his recent post.

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11/24/05

Permalink 01:12:00 pm, by Bruno Email , 144 words, 32022 views   English (US)
Categories: Languages, Literature, Education, Business, Communication, Economics

What do Paul Graham and Jason Fried have in common?

Or at least: what do both of them consider of the utmost importance when hiring someone?

Good writing abilities.

Paul Graham writes:

I think it's far more important to write well than most people realize. Writing doesn't just communicate ideas; it generates them. If you're bad at writing and don't like to do it, you'll miss out on most of the ideas writing would have generated.

Whereas Jason Fried writes this:

If you are trying to decide between a few people to fill your position, always hire the better writer. I don’t care if that person is a designer, programmer, marketer, salesperson, whatever. Assuming your candidates are fairly equally skilled and qualified overall, always hire the better writer. This is especially true with designers since copywriting is interface design.

How come both of them value the writing abilies of the people so much?

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Permalink 12:59:32 pm, by Bruno Email , 16 words, 179 views   English (US)
Categories: Announcements, Business

Advertisement in truth

Advertisemnt spaces have been added to both the truth sites, the english and the spanish one.

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11/23/05

Permalink 12:05:38 am, by Bruno Email , 125 words, 1873 views   English (US)
Categories: Health, Business, Law

Nestle has made it (again)

Fuck. Having myself two babies, reading that this swiss company sells contaminated milk for babies is striking.

I don't think Nestle is scarce in resources to make sure the milk they produce is clean, is it? Is it demanding the quality they are so proud to have be accomplished?

Sure, everybody has bad days. But for god's sake: the truth is that we are talking about the food for babies.

Nestle: Sony/BMG has made a terrible mistake with their XCP code in their music CDs. It is now facing law suits in the US and Italy AFAIK. What are you doing? Trying to show the world that an European company can be as irresponsible as Sony? If so, you are walking the right path...

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11/15/05

Permalink 12:08:07 pm, by Bruno Email , 216 words, 494 views   English (US)
Categories: Computing, Entertainment, Business, Communication, Law, War

A little science-fiction scary tale

A long, long time ago, in a galaxy far, far away, there was a consumer electronics company called Sony. And this company was a good, sucessful one, until the day it decided to enter the mass media market.

It joined forces with another mass-media company called BMG, and it started the domination of the media in the planet this story takes place. It became a bad, bad company.

One day, the bad company decided to tighten up its control on the consumers. So it added a trojan horse (a rootkit, as a matter of fact) to the music CDs it sold to the public.

Thus, when a consumer bought a CD and put it to play in his/her computer, a rootkit would be secretly installed in the computer, thus giving Sony access and control of the consumer's machine.

That way of protecting their interests, besides, proved to be unremovable: if the DRM drivers are removed, the machine gets broken.

Fortunately, this is pure fiction and such an abuse from a company on the consumers could not possibly take place in the real life! It would prompt for a position from the general people: would people swallow and tolerate such an abuse? Or would it stand up and fight against it, perhaps boycotting the evil company?

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11/10/05

Permalink 12:35:41 pm, by Bruno Email , 117 words, 514 views   English (US)
Categories: Computing, History, Education, Business, History

Today's podcast: Steve Wozniak Part 1

The Gnomedex Geeks-Gone-Wild crowd was fixated on this rare and brilliant presentation by Steve Wozniak, a true geek's geek. His playing started with games and pranks, crystal-set radios, reading Popular Electronics. Then he met Captain Crunch and got into telco-busting Blue Boxes.

Woz wanted to be an HP engineer forever and never thought he'd start a company, but his friend, Steve Jobs, said, "Let's sell it!" at every opportunity. Good thing he did, and good thing HP turned down Woz's offer for the rights to build what would become Apple's first computer. You'll enjoy this -- one of the best from Gnomedex 4.0. This is Part 1 of 2.

This is actually one of the most entertaining podcasts I've listened to.

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10/07/05

Permalink 02:29:20 pm, by Bruno Email , 144 words, 254 views   English (US)
Categories: Business, Communication, Internet

What the #$*! Do We Know (about web logs)?!

Now I am worried about the "social" behaviour of web logs. I read the Jon Udell's post on the future of open blog infrastructure, and I can't help but feel some discomfort:

  • weblogs.com is no longer as free as it used to be: it's been acquired by VeriSign. Troblesome, for me.
  • There is no cooperation between the diverse blog ping engines: there is war. Information hidding, information exploitation, and so on.
  • Dave Sifry (Technorati) told to Wall Street Journal (as reported by BusinessWeek) that "his company gets an edge from exclusive deals in which some blog-hosting companies ping Technorati before anyone else". Wow! That's cynical!

So, what can we expect from the behaviour of the blogs in the future? And how do we feel about providing as individuals the fuel for those huge machineries's fights? For one thing, I don't feel quite right.

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09/20/05

Permalink 11:13:57 am, by admin Email , 53 words, 825 views   English (US)
Categories: Entertainment, Popular culture, People, Anthropology, Business, Economics, Gender, Sexology

Los chicheros de Heidi

Dice Sebas que este angelito usa chicheros de 11 millones de dólares.

Heidi Klum

Si tal cosa es cierta, es impresionante la fenomenología económico-social contemporánea. Si no lo es, la fenomenología impresionante es la psico-social.

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09/19/05

Permalink 01:12:02 pm, by Bruno Email , 81 words, 344 views   English (US)
Categories: Computing, Entertainment, Business, Communication, Internet

Excellent comedians at Microsoft

Microsoft's greatest comedian, Mr. Steve Ballmer, has entertained us with this words (in Busines Week):

The output of our innovation is great. We won the desktop. We won the server. We will win the Web. We will move fast, we will get there. We will win the Web.

I haven't had such an amusing time since the days in which the other great comedian at Microsoft, Mr. Craig Mundie, spoke about GPL.

Thank you, Microsoft, for sharing with us your humor!

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"Music is the space between the notes." Claude Debussy

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  • El reto de exportar servicios

    México tiene al menos tres oportunidades para ascender del 7° lugar del mercado offshore outsourcing de TIC: Select

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  • Futo...comprar y vender en España Permalink
  • Technology Business Accelerator

    Programa de Secretaría de Economía administrado por la Fundación México-Estados Unidos para la Ciencia para dar apoyo a Empresas Mexicanas de Alta Tecnología.

    Proximamente: Inauguración TechBA Austin el día 5 de diciembre, 2005

    Interesante Tutorial:
    Conoce como puede estar lista tu empresa para el Mercado Global con el Tutorial "Getting Ready for the Global Market"

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  • Valley-Mexico mentoring grooms firms for growth

    By Matt Marshall
    Mercury News

    When Alberto Herrera started his own tech company in Tijuana two years ago, he was confident he had the knowledge to take on the risk.

    His team had worked at Panasonic's office in the Mexican border city and had the technical expertise to craft a new kind of wireless sensor network -- one that can be used for hotel room key cards and turn on the heating system once a customer has entered his or her room.

    But Herrera didn't have contacts with venture capitalists and didn't know how to spiff up a business plan.

    That changed last year, once his company, Medida, started working with the Mexico-Silicon Valley Technology Business Accelerator (TechBA for short) in San Jose, funded by an annual $6 million grant from the Mexican government.

    TechBA assigned a special adviser to Medida, to mentor it in Silicon Valley's arcane ways.

    The help is part of an effort by the Mexican government to jump-start its technology economy -- in part through better connections to leading tech centers like Silicon Valley and their entrepreneurial cultures and practices.

    Mexico's domestic information technology and software market totals more than $3 billion a year and has 2,095 companies, according to its economics ministry.

    Mexico exports about $400 million in technology services each year to the United States, about half in business process outsourcing, half in software outsourcing. But Mexico wants to do more than supply its northern neighbor with a cheap source of labor, says Jorge Zavala, chief executive of TechBA. ``The question is, how do we switch from low value-added services and move into information technology?''

    The goal of TechBA, he said, is to help create Mexican companies that own their own technology, and to export $5 billion in technology and other services by 2012.

    In Herrara's case, TechBA appointed a mentor -- Adolpho Nemirosky, an Argentine entrepreneur who has worked in the valley's semiconductor and telecom industries for 13 years. He had co-founded a venture-backed company, Xtreme Logic, and was eager to help others. He is paid a stipend by TechBA.

    His help has already gone a long way. Nemirosky taught Herrera how to make an elevator pitch -- that is, a two- to five-minute synopsis of his company, tailored for impatient investors. He advised him to focus on specific areas, such as sensor systems for hotels and for entertainment software. And he took Herrera to meet with some professors at the University of California-Berkeley, where Herrera was able to secure a technology adviser.

    To top it off, Nemirosky groomed Herrera to present to venture capitalists Tuesday evening at an event hosted by TechBA and an angel group called Silicom Ventures. Besides the investors, a live audience of more than 200 people looked on. And Herrara performed well enough that three of four venture capitalists invited him to talk with them further. ``I'm very pleased with him,'' Nemirosky said of his protege.

    Currently, 40 companies participate in the TechBA program, and the group recently announced its first tangible success: Mexican company JackBe. The company, which has created Web sites for Sears and Citigroup's Mexico operations, raised $6.5 million in venture capital funding in November -- the first Mexican tech company to raise venture capital from the United States, according to TechBA's Zavala.

    There are other signs of late that the U.S. venture capital market is waking to not only to Mexico, the world's ninth largest economy, but also to the fast-growing Hispanic market in this country.

    Sausalito venture firm Sienna Ventures is now raising $100 million for its newest fund to focus on the Hispanic market.

    Herrera's company, Medida, meanwhile, is expanding in the United States. It has $1 million in revenue after a year's work, 10 employees and an office in San Jose, where employees can drop in from Tijuana. Silicon Valley is a good place to develop contacts for customers, said Herrera.

    ``We've gained visibility that would otherwise be very hard to get,'' he said.

    One of his customers is XaviX, which makes interactive sports games and also has offices in San Jose. Medida provides XaviX wireless sensors for its newest fly-fishing game -- where the sensor detects when game players flick their wrists and feeds information back to the game.

    Mexico is just the latest country trying to develop a network here in Silicon Valley.

    Gadi Behar, managing director of Israeli-focused Silicom Ventures, has reached out to groups from Canada, Argentina, Brazil, the Netherlands and Hawaii, offering help such as crash courses on Silicon Valley's business culture. ``They all want access to Silicon Valley,'' agreed Michelle Messina, a public relations professional who has also helped companies in these groups.
    Contact Matt Marshall at 408-920-5920 or via his blog at www.SiliconBeat.com

    © 2006 MercuryNews.com and wire service sources. All Rights Reserved.
    http://www.siliconvalley.com

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  • What Are Google AdWords

    A nice article Sebastian found and sent.

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  • Novell Learning Center

    Creo que deberíamos familiarizarnos con este material antes de embarcarnos más a fondo en la aventura de dar servicios alrededor de Novell.

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Interesting blogs

  • Finding Signals in the Noise

    Finding Signals in the Noise
    Digg, Memeorandum, Findory, Blogniscient, and other startups promise to manage news overload on the Web.

    Few would dispute that we live in an age of information overload. In the last few years alone, blogs have increased the torrent of information each day to unmanageable levels.
    This would explain, then, why a corresponding torrent of startups has surfaced recently to help us filter, manage, and control this flood of information. Some rely on insightful algorithms that understand popularity to filter the news, while others rely on the preferences of readers.

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  • Big Media, Little Blogosphere

    There aren't yet enough quality pages to satisfy advertisers' hunger for a blog presence

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